Moonwalk Fitness is a novel Move-to-Earn (M2E) project built on the Solana blockchain, allowing users to earn rewards for real-world running activities. Leveraging blockchain technology and crypto incentives, Moonwalk aims to encourage a healthier lifestyle and promote regular exercise. While the M2E hype cooled down in 2022, Moonwalk Fitness has garnered significant attention as the only M2E project to secure funding in 2024. Notably, it’s the second M2E project to receive investment from Binance Labs.
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The Moonwalk Fitness app interface.
Moonwalk Fitness: A Unique Operational Model
Deviating from conventional M2E projects, Moonwalk Fitness adopts a “group running” model. Users join running groups and stake USDC, BONK, or SOL tokens on the Solana network. Participants collectively strive to achieve daily step goals set by group leaders or maintain a pace comparable to the highest steppers.
Moonwalk’s reward mechanism sets it apart. Upon completing objectives, users have two options:
- Claim 100% of the staked assets.
- Receive a portion of the staked assets, plus a share of tokens forfeited by those who failed to meet the requirements.
For instance, consider a user joining Group A with a daily target of 5,000 steps, staking 1 SOL representing 50% of the group’s total stake.
- Meeting the Goal: The user reclaims 1 SOL or receives 50% of their stake plus 50% of the combined stake from unsuccessful participants.
- Failing the Goal: The user loses a portion of their staked assets.
This reward structure, while less directly lucrative than other M2E platforms, fosters a strong incentive to participate actively. The risk of losing staked assets to fellow group members motivates consistent engagement. Some speculate this model particularly encourages family participation to safeguard collective assets.
Getting Started with Moonwalk Fitness
Before joining Moonwalk Fitness, users need:
- A Web3 wallet: Compatible with Solana and holding USDC, BONK, or SOL. Examples include Coin98 Super Wallet and Phantom.
- A step-tracking app: Options include Moonboots Sync, Google Fit, or Fitbit.
Once prepared, follow these steps:
Step 1: Visit the Moonwalk Website Navigate to https://moonwalk.fit/.
Step 2: Launch the App and Connect Your Wallet Click “Launch app,” connect your Web3 wallet, sign the transaction, and set up your Moonwalk profile.
Connecting a Web3 wallet to Moonwalk.
Step 3: Connect Your Step-Tracking App Link your chosen step provider (Step Provider).
Connecting a Step Provider to Moonwalk.
Step 4: Stake Tokens, Join a Group, and Start Running Stake your chosen tokens, select a group, and begin your fitness journey.
Staking Tokens and Joining a GroupStaking tokens and joining a running group.
The Team, Investors, and Partners Behind Moonwalk Fitness
The Team
Moonwalk Fitness is led by experienced crypto veterans:
- KW: Co-Founder, active on X as @Forculus, previously founded Quezk and Shoe On Ventures.
- Nom: Co-Founder, active on X as @TheOnlyNom, also Co-Founder of the MonkeDAO NFT collection.
Investors and Partners
On October 24, 2024, Moonwalk Fitness successfully raised $3.4 million in a seed round led by Hack VC, with participation from prominent investors like Binance Labs and CMS Holdings. Strategic partners include AllDomains and GolfN.
Similar Projects
A notable comparable project is StepN, a pioneering M2E platform that allows users to earn from walking, running, and jogging. StepN was also the first M2E project to receive investment from Binance Labs. For further information, explore the analysis of the StepN model.
